Thirty-six NASCAR® fans were lucky winners in the Red Man Moist Snuff Race Hardened Gear sweepstakes. Fans could enter to win gear worn by Champion Driver Greg Biffle during one of his exciting races, including his fire suit and race helmet.

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Red Man teamed with Baker Curb Racing as the primary sponsor of Biffle's No. 27 Ford Fusion during the first half of the season for the NASCAR Nationwide Series season. The contest ran from January 29-June 14, 2010. In addition, fans could win race hardened gear pulled directly off the car such as the hood, bumper panel or deck lid or suit up with a pit crew helmet or pit crew shirt.  The 36 winners are:

• Drivers' Fire suit: Deek Knotts, Madison, IN; Trey Pickering, West Monroe, LA; Mike Johnston, Superior, WI; Mike Nokes, Webster city , IA; Jay Kimball, Claremore, OK; Jason Rivera, Lewisville TX.
• Drivers' Helmet: Kathryn Balasa, Philadelphia, PA; Dales Hughes, Lago Vista, TX; Tim McMillan, Mount Airy, NC; Cyndi Parrish, Conyers, GA; Patricia McElroy, Glenshaw, PA; Kevin Osbourn, Chicago, IL;
• Crew Helmet: Mike Stoddard, Bradenton, FL; Julie Allen, Bangor, NY; Kris Frank, Bechtelsville, PA; Chuck Mathison, Wales; WI; Denise Green, Clayton, IN; Robert Lincoln, Sr., Oshkosh, WI.
• Crew Shirt: Donna Wendt, Laurens, SC; Dustin Baumgardner, Mechanicsburg, OH; Charles Vallner, Montello, WI; Herbert Woodruff, Washington, MO; Ryan Hurtt, Tipp City, OH.
• Hood: Joseph Chaplin, Waldoboro, ME; Scott McClellan, Lewistown, PA; Michael Robinson, Brando, MS;
• Wheel: K. Hayden, Rhododendron, OR; Gennene Frazier, Louisa, KY; Sheri Kupinski, Rochester, WA; John Blackmore East Alton, IL.
• Deck Lid: Frank Lewis, Rupert, WV
• Bumper Cover: William Lamb, Grand Prairie, TX
• Fuel Can: Thomas Wolfe, Sparks, NV; Chad Hagen, Sun Prairie, WI; Tommy Bowling, Chillicothe, OH; Merle Clifford, Fresno, CA

All gear was personally autographed by Greg Biffle.

It's still not too late to enter the new national sweepstakes that gives adult consumers a chance to win a fresh American experience in the Alaskan Wild.  One winner and their guest have a chance to win a five day adventure exploring the untouched backdrop of the country's 50th state.  Dippers can create their own package from a variety of excursions including: an Alaskan Wilderness Cruise, a train trip to Spencer Glacier, and a flight to tour Mt. McKinley, America's tallest mountain.  Adult consumers over 21 years old can enter each day by visiting the website at www.redman.com/fresh. The Alaskan Wilderness contest ends November 15, 2010.

About Red Man Moist Snuff: For more than 100 years, Red Man has been one of the most well known and well respected brand names in the smokeless tobacco category. Red Man Moist Snuff is the latest addition to this renowned brand family. Quality, heritage and tradition---that's what Red Man Premium Moist Snuff is all about.

About Swedish Match: Swedish Match is a global Group of companies with a broad assortment of market leading brands in smoke free tobacco, cigars, pipe tobacco, matches and lighters.  Some of our well known brands include Red Man, Timber Wolf, and Longhorn.  Swedish Match US Sales is headquartered in Richmond, VA.  For more information, visit the website at www.swedishmatch.com

SOURCE Swedish Match

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A Long Island special education teacher has revolutionized big-league play-calling with BoomGuard, a brilliantly simple device that shields coaches' mouths from potential lip-readers.

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(Photo: http://www.newscom.com/cgi-bin/prnh/20100901/NY57340 )

Inventor Ramone Ward remembers the autumn Sunday in 2005 when it came to him: for all those NFL coaches holding laminated play cards over their mouths and running from cameras to protect their secrets, there had to be a better way. "Someone was going to make a lot of money," he says. "And I decided that was going to be me."

Less than five years later, Ward's award-winning BoomGuard device is building a steady following in multiple professional and high school sports, including auto racing and football. The world's first Microphone Shield Device was used by coaching personnel at Bay Shore, Hauppauge and West Babylon high schools last season, while BoomGuard graced the headsets of the Matco Tools NHRA Top Fuel Dragster Crew this summer at Raceway Park in Englishtown, NJ.

"I found BoomGuard to be innovative and rewarding," said West Babylon Head Coach Al Ritacco. "I would definitely recommend the BoomGuard to other coaches, and I can see it on the college level."

BoomGuard is constructed from a durable and flexible plastic called elastomer. It comes in a variety of colors and affixes to virtually any communications headset with a Universal Belt Attachment. The device won the Telecommunications Category silver medal at the 2008 INPEX Invention Convention, the country's largest annual invention exposition, and has even provided a benefit its inventor didn't initially intend: advertising.

Ward's brainchild also took the Advertising Category bronze at INPEX. The Matco Dragster crew took full advantage of that application by wearing the Matco logo on their BoomGuard shields. "It really is a great way to advertise any logo or message," Ward says.

For all the Rex Ryans out there, the BoomGuard even acts as a profanity filter – allowing saucy syllables to fly without offending the viewing audience. "Sometimes, you really don't want to read their lips," Ward notes.

These additional applications mean big things for the patent-pending device, according to Ward. "This is a nonconventional invention and not something that's going to be in Target," he says. "It's truly a niche market, but it's a big one. It just needs to get in front of the right people.

"There really is a need for this," Ward adds. "Teams really hire guys to read lips and steal plays. Coaches want to focus on play-calling and winning the game, not on running and hiding."

For more information on BoomGuard or to learn about partnership, sponsorship and sports-marketing opportunities, please visit www.BoomGuard.com or contact Ramone Ward at 631-612-2424 or ramone@Boomguard.com. You can also check out BoomGuard in action on YouTube.

SOURCE BoomGuard

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Bodog, the largest online betting brand in the world*, have been confirmed as the new title sponsors of the Bodog.com World Grand Prix.

The poker, casino and online betting website are the new sponsor for the GBP350,000 event, which will be held from October 4-10 at the Citywest Hotel Convention Centre in Dublin, Ireland.

Screened live on Sky Sports in the UK and also around the world, the Bodog.com World Grand Prix is one of the sport's most exciting events, with the unique double-start format meaning that players have to begin and end every leg with a double.

Reigning champion Phil Taylor will be bidding to win the event for an incredible tenth time in October, with the 32-player field of competitors being confirmed in mid-September.

As part of their online gaming, darts fans will be able to place bets on the World Grand Prix via the Bodog.com website, as well as at the Citywest Hotel's on-site betting facility.

Patrik Selin, CEO of Bodog Europe, the licensee of the Bodog brand in the UK, commented: "We have made some giant strides in establishing the Bodog brand here in the UK recently with our sponsorship with Fulham Football Club and this is another important landmark for us. Darts and Bodog are a perfect fit on every level."

PDC Chairman Barry Hearn said: "We are delighted to welcome Bodog.com as the new title sponsor for the World Grand Prix.

"They are an exciting brand who are emerging in the UK and we look forward to working with them in the coming months."

Four Players Championships remain for players to win a spot in the tournament, with the PDC's top 16 players joined by the leading four Irish or Northern Irish qualifiers from the Players Championship Order of Merit and 12 further qualifiers.

Tickets for the Bodog.com World Grand Prix, priced from EUR20-EUR40, are available now from TicketGroup on (0)818-33-33-44 or by clicking http://www.ticketgroup.ie/World_Grand_Prix_Darts_tickets

*Independent research shows Bodog to be the biggest online gaming brand in the world according Google Alerts: http://www.prnewswire.co.uk/cgi/news/release?id=275580 .

About BodogBrand.com:

The Bodog licensing enterprise (http://www.bodogbrand.com) is a branded venture capital and licensing organization with its head office in the Caribbean nation of Antigua. BodogBrand.com holds the global rights to license the Bodog brand across all sectors, and its mandate is to partner with and/or license the brand to carefully-selected licensees to accelerate partner growth while simultaneously extending the Bodog brand into new and adjacent markets. BodogBrand.com currently licenses the Bodog brand to a variety of brand licensees for an array of products and services worldwide, including online gaming, music, and other entertainment properties. For more information, visit http://www.bodogbrand.com.

Contact: Ed Pownall, +44(0)7825-064776.

SOURCE BodogBrand.com

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2wheelbikes is providing strong sales to the niche market of bicycles suited to the cycling lifestyle. Its customer base is wide and far ranging, from laid back beach cruisers bikes on the coast, to professional cyclists riding fixed gear bikes inland. Its founder and president May Chu combined a passion for cycling with smart business sense to connect supply to an untapped source of customers.

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That passion has come from a lifetime of riding. In her late 20's she decided to start her own company with some seed money. It was a small operation. In the beginning May managed the sales, purchasing, customer service, shipping, and assembly of the bicycles. Her staff grew to 2 after 6 months, then 4 after 12 months. The order size per week kept growing so fast she was running out of space for employees and the bikes. 12 months in, she moved her operation into a larger facility. Things looked positive, the demand exploded and 2wheelbikes was quickly in the red, not experiencing any of the issues a first time business owner would have. But luck has nothing to do with her success; it's all due to her personal drive and work ethic. She was engaged when she started the company, and she worked up to the day of the wedding - then worked the day after. She then sacrificed her honeymoon in order to secure a parts supplier for a new line she was developing.

Soon after she was married, she found herself pregnant with her first child. It was a welcome surprise, but she felt faced with the dilemma or raising her child or continuing her business. In the end she chose both. Rather than taking time off and letting the challenges of a new mother be a hindrance, she embraced the obstacle head on and pushed forward. She worked until the day she went to the hospital. Sleepless nights and restless days did not hold her back, which is why she's increased the profit margin by 440% in the two years since starting.

Her company, 2wheelbikes.com, is the #33 fastest growing company in the Retail Industry Category for 2010 on the Inc. 5000 and ranked 756 overall in the nation. 2wheelbikes is also an amazing ranked #45 of all businesses in the highly competitive Los Angeles market. Her base has grown from local bicycle culture to nationwide distribution with no plans of slowing down.

You can take a look at her website at www.2wheelbikes.com

SOURCE 2wheelbikes.com

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The Bacon Wrapped Hot Dog is one of L.A.'s most-beloved culinary icons and now Angelenos can make it official.  Local food company Farmer John has teamed up with Los Angeles Dodger and self-proclaimed foodie Andre Ethier to launch a campaign to make the Bacon Wrapped Hot Dog the Official Hot Dog of Los Angeles.  Beginning today, Ethier will kick off a whistle stop tour to rally the people to sign the petition at www.votelahotdog.org, and in return, for every signature collected in support of the Bacon Wrapped Hot Dog, Farmer John will make a donation -- up to 25,000 pounds -- to local food banks.

"As a long-standing part of the Southern California community Farmer John has been dedicated to providing delicious products to the residents of Los Angeles for nearly 80 years, and we are thrilled to partner with a food lover like Andre to make the pairing of two great foods, hot dogs and bacon, an official part of Los Angeles history," said Ian Lavallee, senior product manager of Farmer John. "We think this is a campaign that all Angelenos can stand behind."

Ethier, a 2010 MLB All-Star and avid philanthropist, was drawn to the campaign, not only for the opportunity to make a local fan favorite hot dog the Official Hot Dog of Los Angeles, but also for the charitable aspect.  For every vote received, Farmer John has committed to donate one pound of food(1) to various Los Angeles-based food banks, including Union Rescue Mission, in an effort to give back to those in need.

"From the amazing people to world-class food, I love everything about the great city of Los Angeles," said Ethier. "That is why I chose to partner with Farmer John on its campaign to make the Bacon Wrapped Hot Dog an official part of our city's history, while at the same time, providing food to people who need it the most."

The campaign begins today, and the petition will be open through November 2nd, Election Day, when the official results will be announced and Los Angeles will learn if its beloved Bacon Wrapped Hot Dog will take its rightful place in city history.  Fans should go to www.votelahotdog.org to make their vote heard.

About Farmer John

Farmer John, a wholly owned subsidiary of Hormel Foods Corporation (NYSE: HRL), is headquartered in Los Angeles. Farmer John produces more than 1,200 items for the retail and foodservice channels in the western United States. Offering an array of fresh and value-added protein products, the Farmer John® Brand holds leadership positions in many categories. The world-famous Dodger Dogs® are one of the many products marketed under the Farmer John® Brand. The company employs more than 1,500 people in Southern California. For additional information, please visit www.farmerjohn.com.

About Andre Ethier

Andre Ethier made his Major League debut with the Los Angeles Dodgers in 2006 and quickly established himself as a major contributor to the Dodger lineup. He has since become a key offensive spark for the Dodgers and in 2009, was awarded the NL Silver Slugger and was voted MLB's Pepsi Clutch Player of the year. In 2010, Ethier was voted in as a starter in his first MLB All-Star game. Andre's enormous popularity off the field stems from his many charitable activities as well as his wildly popular MLB blog called 'Dining with Dre,' where he reviews many of the restaurants he discovers during his travels.

(1) Up to 25,000 pounds

SOURCE Farmer John

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